• Prioritize Strategic

  • Set up an
    Innovation Factory

  • Work with
    Actionable Insights

About Us

Yellow Brick Road is a management consulting & advisory firm led by a dynamic team, differentiated by a fully customized & hands-on approach.

We plan, prioritize and manage perspectives that impact growth and organizational effectiveness. We focus on enhancing the positives, taking you on a journey to success just like “The Yellow Brick Road” from the wonderful story of “The Wizard of Oz”!

When you partner with us, you experience an energetic, vibrant and progressive team with strong intrinsic values & unmatched capabilities as a team.

Our Services

Shaping the future through actionable insights

  • Assess, build & manage strategic options or programs
  • Support the business planning process
  • Develop the growth agenda
  • Set up an innovation factory
  • Develop strategic plans and roadmaps
  • Design and build the organizational structure
  • Assess organizational competitiveness and effectiveness
  • Develop human capital strategies
  • Change management
  • Developing a strategy for digital operations
  • Design of a corporate IT roadmap/strategy
  • Deployment of mobile apps, analytics, AI, robotics or cloud transitions for your business
  • Program management
  • Design thinking workshops

Our Approach

Helping you navigate through complex scenarios with a structured approach


Think differently! Think New! Markets, revenue streams & operating models!


Enable customers, employees & business partners through building capacity & capability


Embrace new technologies and strategies. Explore new markets through networking & identification of new products or services


Plan, prioritize and manage the perspectives that impact growth.

Exceptional collective capability with a strong will to shape the future

Our Team

We are a team of professionals who have worked across various facets of strategy, commercials,
digital, Information Technology and human capital

Nitin Gupta

Nitin Gupta is a Partner at the YBR Office in New Delhi. He has over 20 years of professional experience in Business Advisory, IT Strategy and Program Management.

Prior to YBR, Nitin has worked in the management consulting practice at Accenture, IBM, & PWC. He has worked across multiple sectors including Government, Resources, Retail, Manufacturing and Healthcare. Having worked in multiple geographies which includes India, EMEA, US and UK he brings this ability to work across cultures.

Nitin has a B.Tech degree from NIT Kurukshetra and a Management degree from IIM, Kozhikode. He is passionate about trekking, travelling and sports.

Mohit Kapur

Mohit is a Partner at YBR, based in Dubai, UAE.

He brings over two decades of experience with principals in the enterprise software space. He worked with SAP, Oracle, SAS where he held leadership roles in Sales and Business Development in India and the Middle East. His last role was as the head of banking practice for SAP in the UAE.

He has acted as a trusted advisor to CXOs addressing their information technology needs and transformation agenda.

He holds a Bachelor’s degree in Mechanical Engineering from Mangalore University. He is an avid golfer.

Rahul Bhattacharya

Rahul Bhattacharya is a partner working on strategy, commercials and digital practice areas.

Rahul brings with him over twenty years of experience working across multiple industries, including Financial Services, Information Technology and Telecom. He held leadership roles at Accenture, Airtel & Novell Corporation. Before joining YBR, he spent more than a decade at Accenture working across consulting, global alliances and commercials. He managed a co-located team across seven different countries as a practice head.

He holds a Master’s in Business Systems from Monash University, Melbourne and a Bachelor’s degree in Economics from University of Delhi.

Prashant Jha

Prashant Jha is a Partner at YBR Ventures in the New Delhi office and brings 18 years of rich corporate experience in various leadership positions including HR Strategy, Organization Development and Business Transformation.

Prashant’s prior roles include Strategy & Business consulting roles at leading consulting firms and a Leadership HR role in a manufacturing firm. Prashant has led several large integrated change management assignments ranging from organization restructuring to setting up new processes in the Manufacturing Industries, Financial Services & Public Sector.

Before joining YBR, Prashant has worked with KornFerry, Accenture, EY and Moser Baer. His last role was at KornFerry as a Client Partner.

Prashant holds an MBA degree in HR from SIBM, Pune and a graduate degree in economics.

Nitin Gupta
Mohit Kapur
Rahul Bhattacharya
Prashant Jha

Client and industry exposure

  • Information Memorandum (Oil & Gas)
  • Go-to-market strategy for a digital-start-up (Dairy & Healthcare)
  • Market assessment and feasibility report for an Industry specific zone in a city
  • Market entry strategy (Healthcare; Pharma)
  • Strategic cost management (Manufacturing, a Professional Services firm)
  • Growth strategy (A Specialty Chemicals Major)
  • Shared services strategy & sourcing advisory
  • IT strategy ( Insurance, steel, real estate, trading)
  • Program management for setting up an innovation factory (Media client)
  • Modernizing a government program or a department
  • Smart Card rollout for a division (Energy Co.)
  • Digital transformation program for a division (Bank)
  • Organization structure and staffing (Manufacturing)
  • Manpower planning, performance management and HR systems including communication and change management workshops
  • PMS (Design of KPI’s – BSC Format) and variable pay plan design (Manufacturing, Govt. and Microfinance)
  • Competency based solutions (Large Co. and Manufacturing specific)
  • Organizational Transformation (Energy Co.)


Now Hiring

job posting title
Senior Consultants - On Contract
India, Middle East
India, Middle East
Associate Partners
India, Middle East